When most small businesses start up they automatically think: "if I get a Yellow Pages ad all will be well".
The challenge is that over the past few years the way people search for businesses has changed. It used to be that whenever a
Read more...
To all writers and non-writers out there, now is the time to start digging up those creative writing skills back.
With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and
Read more...
The best way to market FHA streamline refinances is to make a client understand what he stands to gain by taking it as well as what he could lose if he opts for another kind of loan.
What is FHA Streamline Refinancing
The best way
Read more...
Here's the scenario: You're booked 1 and a half months out, new patients are calling (about 1 a day) you just can't seem to catch up with all the treatment you have diagnosed...What do you do?
Well, the answer I get most often is to S
Read more...
While becoming an Amazon Bestseller has many benefits it is important to point out that achieving bestseller status is not about selling a load of books and getting rich fast.
In fact, running an Amazon bestseller campaign can be quite exp
Read more...
On the face of it media planning is a dry and boring exercise. Well, it might not be the most stimulating bit of work you could hope to do but it's absolutely critical to the success of your marketing strategy. Here are a couple of pointers about
Read more...
One way links prove to be important in improving your page ranking in search engines. This does not mean that you link to any link that you find on the internet. It is important that you choose links that prove to be quality links that help you t
Read more...
In this article I will discuss page redirection techniques, what works and what to avoid.
What is page redirection and why would you want to use it?
Let's say you rename a page on your website, for whatever reason. Perhaps you decid
Read more...
As a professional solution provider do you try to "specialize" in everything? Or do you specialize with every person in your niche, providing the services each of them require? Let me explain.
Years ago a friend of mine, a multiple lines i
Read more...
The marketing mix section of your small business marketing plan concentrates on the tactics used to achieve the marketing and business plan. Those tactics can be categorized as the four 'P's' of marketing: product, price, promotion and place(a
Read more...
